Terms & Definitions.

Terms explained in plain English, with practical examples.

37 terms

Management center

The platform used to prepare store products and manage the settings available for your business mode.

Prepare a store product in the management center before publishing it.

Website admin

The administration area of your website, including the plugin panel, design library and customer orders.

Manage your design library from your website admin.

Storefront

The customer-facing part of your website where visitors choose, customize and order products.

A customer adds their design and places an order on your storefront.

Plugin

Software installed on your website to connect the customization service and provide supported website features.

Install the plugin on your website before connecting the store.

Dropshipping Mode

A mode in which your website orders are handled through the management center and fulfilled by our team for your chosen recipient.

Choose whether our team ships to your business or your customer.

Tool Mode

A mode in which your business receives customer orders on your website and handles production and delivery with your own team or partners.

Your own production partner handles an order received on your website.

Product library

The collection of available products you can use to prepare customizable products for your store.

Select a prepared product before adding your store description.

Product template

A prepared product setup that defines the available customization structure and workflow.

A product template can provide a front view and a back view.

Variant

A configured product option, such as an available color, with its associated attributes and settings.

A customer selects one of the available product colors.

Attribute

A characteristic used to describe or distinguish a product or option.

A specification describes an available product option.

SKU

A code used to identify a product or item in the catalog and order information.

Use the SKU to identify an item in the order details.

Stock availability

A setting that indicates whether a product option is available for ordering.

An option can be unavailable even though the product is published.

Listing status

The publishing state of a product in your store.

A draft becomes visible to customers after publishing.

Minimum order quantity (MOQ)

The minimum quantity allowed under the applicable product, variant and print-method rules.

If applicable minimums are 10 and 20, the order must meet the higher minimum.

Batch quantity

A configured quantity increment used when a product is sold in batches.

A batch of 5 means quantities follow the configured five-unit increments.

Sample order

An order using the sample option available for the selected product and print method.

The sample option is shown only when enabled for the product and print method.

Quantity discount

A discount available at configured order quantities.

A larger order quantity may fall into a different discount tier.

Profit-rate setting

The dropshipping setting used to apply your configured rate across all fees.

In Dropshipping Mode, the configured rate covers all fees.

Customization view

An editable view associated with a particular part or side of a product.

The front and back of a shirt are separate customization views.

Customization area image

The image used to define or show the area available for customization in a product view.

Review the defined customization area before positioning artwork.

Print method

The production method associated with a design, with its own available colors, area and quantity rules.

Select an available print method and review its quantity requirements.

Design library

The artwork collection customers can browse and add to their designs.

Choose artwork from a collection maintained by the dealer.

Layer

An individual design element that can be selected and arranged within the permitted editing controls.

Move a text layer separately from an image layer.

Mockup

A visual preview of the design on the selected product.

Review artwork placement on the product before ordering.

Print file

The production document generated for an approved, successfully paid order.

Access the production document after order approval and successful payment.

Crop marks

Marks that indicate the intended cutting position in the output.

Use the corner marks as cutting references.

Bleed

Artwork extending beyond the intended cut boundary to help avoid unprinted edges after trimming.

A 100 mm area plus 3 mm on each side gives a 106 mm design extent.

Dimension markings

Measurements shown with reference to the configured artwork or customization area.

Read whether the shown measurement refers to artwork or its customization area.

Layered PDF

A PDF that keeps output elements in separate layers for suitable production software.

Inspect separate output layers using suitable production software.

Outlined text

Text converted into vector shapes in the output file.

The printed lettering does not require the original font to be installed.

CMYK

A color model using cyan, magenta, yellow and black for print output.

Review the output in the print color model without assuming an exact screen match.

Output scale

The relationship between the dimensions in the print file and the product’s real dimensions.

Read a marked 1:2 scale before using the dimensions for production.

Estimated dispatch date

The estimated date when an order is expected to leave for shipment.

Dispatch is the start of shipment, not the delivery date.

Average transit time

The estimated average time an order spends in transit after dispatch.

Transit starts after dispatch; production time is separate.

Estimated arrival date

An arrival estimate based on dispatch timing and average transit time where this field is enabled.

In Tool Mode, check the enabled arrival estimate alongside dispatch information.

Cloud storage

A third-party storage service used to store the applicable files.

Print-file storage is managed by us in Dropshipping Mode and by the dealer in Tool Mode.

Exclusive product

A product available only to designated dealers, outside the public product library. This feature applies to Tool Mode.

Your business accesses a product assigned specifically to it.

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